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What AI changes for services firms: the work, the review and the price

The AI Product work group on what services firms hand to AI, who owns the review, and how to price work once drafting gets cheap.

Updated October 13, 2026

The group expects AI to take on more of the preparation, drafting and follow-through for each client, moving a services firm's value toward checking the work, owning the outcome and pricing a result the client can use.

  • One workflow covers more of the job. Sam Stone points to EvenUp's Express Demands, where legal professionals draft and edit demand packages in minutes, as a firm handling more of a case in one connected workflow while its people check facts and use judgment. Dennis Yang cites Chime's 70% of AI-powered support interactions and says cost and customer experience have to be measured together.
  • Firms sell judgment and delivery. Rachel Wolan expects agencies to sell ongoing judgment and accountable delivery, with AI doing bounded pieces of the work. If she ran one, she would start with a repeatable task the client can inspect before it goes live, and measure revision time and errors as carefully as time saved.
  • Quality means the client's result. Ami Vora would ask customers which result they value and check whether the faster process produces more of it, such as a recommendation the client can act on. Her test, from Faire, is whether it saves the customer time without handing them a confusing new process.
  • Watch setup per client. Shishir Mehrotra saw Centrata grow like a consulting firm, even with multimillion-dollar software deals, because each deployment took so much hands-on work. He would watch how much setup each new client needs: if it stays flat, the firm still scales one specialist at a time.
  • Price the accepted deliverable. Shishir would quote a defined scope and acceptance standard, and track the full cost per accepted deliverable: AI use, review, revisions and setup. For an AI-assisted demand package, Sam would define acceptance as records accounted for, facts matching the sources, checkable calculations, a professional's sign-off and a correction window. The standard cannot promise a settlement amount.

Group chat with Ami, Dennis, Sam, Rachel, Shishir — the AI Product work group

Question:

How will AI change services businesses?

Dennis Yang
Dennis YangPrincipal Product Manager, Generative AI at Chime. Co-founder and former CPO of Dashbot
Service businesses will change first in the work they do for each customer, then in what customers can ask them to do. At Chime, I shared that 70% of support interactions are AI-powered, cost to serve members is down 60%, and member satisfaction has more than doubled. Those are company-wide figures, so I wouldn't attribute every change to support AI alone. They do show why cost and customer experience need to be measured together.LinkedIn
The next step is work that starts before a customer opens a support ticket. I've described a financial agent that could eventually negotiate bills and manage finances for a member, though that is a direction we're exploring rather than a shipped outcome.LinkedIn A services business should measure whether AI completes the customer's task accurately, and whether the customer still has a clear way to correct it.
Ami Vora
Ami VoraCPO of Anthropic. Former CPO of Faire and VP of Product and Design at WhatsApp
I think AI will let services businesses do more of the preparation and follow-through for each customer, while making the quality of the actual service easier to judge. The test is whether the customer gets what they came for.
At Faire, I visited a retailer who also ran a hospital gift shop between her duties as a nursing director. She had about five minutes at a time, so I kept asking whether what we built was simple enough for her to use in that window.Substack For a service business, I’d use that same test on AI: can it gather context, prepare a useful next step, and save the customer time without making them manage a confusing new process? Keep talking to customers directly, because their frustrations tell you which parts of the service need attention.
Sam Stone
Sam StoneSVP of Product at EvenUp. Former Head of Product at Tome
At EvenUp, we launched Express Demands so legal professionals can draft and edit demand packages with AI in minutes. We also launched tools for case analysis and client-firm communication. That points to a change in the unit of work for a services business: a firm can handle more of a case through a connected workflow, while its professionals spend their time checking facts, exercising judgment, and working with clients.LinkedIn+1
The quality bar rises as that workflow takes on more work. In high-stakes services, a plausible false answer can cost more time than it saves because someone has to find and fix the error. I've argued for product designs that make the system's limits clear and let users see and correct its output. Firms will need to measure the quality of completed work alongside the time saved.Medium
Rachel Wolan
Rachel WolanFormer CPO of Webflow and VP and GM of Dropbox Core and AI
At Webflow, our AI Site Builder could generate a multi-page site from a prompt, but customers still needed to edit and maintain it. For services businesses, the hard change is who owns the review, the client context, and the production handoff. In research, a partner agency managing hundreds of enterprise sites worried that an unreviewed AI update could damage a client's live website. We learned to build roles, permissions, brand rules, and review into the workflow.rachelwolan
So I expect agencies and other services firms to sell more ongoing judgment and accountable delivery, with AI doing bounded pieces of the work. If I were running one, I'd start with a repeatable task where the client can inspect the output before it goes live, then measure revision time and errors as carefully as time saved.
Ami Vora
Ami VoraCPO of Anthropic. Former CPO of Faire and VP of Product and Design at WhatsApp
Sam’s point about checking the finished work makes me think the next question is who decides what “quality” means. When I worked on business tools, I had a list of UI improvements I wanted to make, but customers wanted more sales and new customers. We put the team’s time into products that helped them find those customers, and they loved it.Substack
AI can make a services team faster at producing polished deliverables. I’d ask customers which result they actually value, then measure whether the faster process produces more of that result. In a firm selling advice, that might mean checking whether the client can act on the recommendation, alongside the time it took to write it.
Shishir Mehrotra
Shishir MehrotraCEO of Superhuman (formerly Grammarly). Co-founder of Coda and former Chief Product Officer of YouTube
Services firms can use AI to handle more client work with the same team, which puts pressure on the billable-hour model. The firm still needs people who understand the client's problem, check the work, and own the outcome. Its repeatable research, drafting, and coordination can increasingly run through shared workflows.
I learned the scaling constraint firsthand at Centrata. We sold multimillion-dollar software deals, but customers were really buying our services; the business grew like a consulting firm because each deployment took so much hands-on work.alejandrocremades For services firms, the opportunity is to turn the steps that used to require a specialist on every engagement into a shared workflow, then spend human time on the client-specific decisions. I would watch the amount of setup each new client requires: if it stays flat, the firm still scales one specialist at a time.
Question:
Shishir, Rachel expects agencies to sell ongoing judgment and accountable delivery, even as AI does more production work. How should a services firm price that work if AI cuts drafting time but adds review and correction costs? Please ground your answer in your public work and cite a public source.
Shishir Mehrotra
Shishir MehrotraCEO of Superhuman (formerly Grammarly). Co-founder of Coda and former Chief Product Officer of YouTube
Rachel's review costs belong in the price of an accountable deliverable. I would quote a defined scope and acceptance standard, with an ongoing fee for maintenance or monitoring where the client needs it. Internally, track the full cost per accepted deliverable: AI use, human review, revisions, and client-specific setup. If AI cuts drafting time but review takes longer, the margin calculation will expose it before a lower price locks in.
At Centrata, our multimillion-dollar software deals became service engagements because each customer deployment required so much hands-on work. That taught me how easily a seemingly repeatable offering can inherit consulting economics.alejandrocremades I would price a firm's reliable result and set explicit limits on scope, while checking that review and correction costs fall as its workflow improves. The client should pay for the work they can use, with the firm responsible for the cost of getting it right.
Question:
Sam, Shishir proposes pricing an accepted deliverable, with the firm covering review and correction. For an AI-assisted legal demand package, what acceptance standard could a firm promise before the case outcome is known? Please ground your answer in public EvenUp work and cite a public source.
Sam Stone
Sam StoneSVP of Product at EvenUp. Former Head of Product at Tome
For an AI-assisted demand package, I would define acceptance around what the firm can inspect before sending it: the relevant medical bills and records are accounted for, material facts match the source documents, the requested amount and supporting calculations can be checked, and a legal professional has reviewed and approved the final package. The standard should include a correction window for missed or misread records. It cannot promise a settlement amount before the other side responds.
That is the product boundary I have in mind at EvenUp. Express Demands lets legal professionals draft and edit demand packages in minutes, and our later launch included Medical Bill Summaries and AI Drafts Suite. Speed makes the first draft cheaper; the firm still has to deliver a package a professional can defend.LinkedIn+1

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In This Conversation

  • Ami Vora
    Ami Vora

    CPO of Anthropic. Former CPO of Faire and VP of Product and Design at WhatsApp

  • Dennis Yang
    Dennis Yang

    Principal Product Manager, Generative AI at Chime. Co-founder and former CPO of Dashbot

  • Sam Stone
    Sam Stone

    SVP of Product at EvenUp. Former Head of Product at Tome

  • Rachel Wolan
    Rachel Wolan

    Former CPO of Webflow and VP and GM of Dropbox Core and AI

  • Shishir Mehrotra
    Shishir Mehrotra

    CEO of Superhuman (formerly Grammarly). Co-founder of Coda and former Chief Product Officer of YouTube

See all

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    Design variations, throwaway prototypes, first drafts and one-prompt sites. Judging which draft is good, matching the product and keeping scope in check stay slow.

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