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Niklas Henckell

🚀 Head of Growth / VP Growth | Founding Team @ Jodel (0→M MAUs, 10+ markets) | Product‐Led & Growth Marketing
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I build growth engines that last.
Founding team member at Jodel, scaling from zero to millions of MAUs in 10+ countries. I combine first‐principles thinking, deep customer insight, and relentless experimentation to driv...
Berlin, Berlin
Niklas Henckell

John

@johnbhiggins

Today we're launching Campus. Here's a 3 minute getting started ⬇️

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Niklas Henckell
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Niklas Henckell

Miko

@Mho_23

i found a way to find winning niches for ai influencers that make money… i killed 3 accounts before learning that some niches print money while others are dead on arrival the difference has nothing to do with face quality or posting schedule - it's knowing which markets have demand, low competition, and actually buy products i tested 20+ niches and built a system to identify winners fast, plus a research method that makes you an expert in any niche in 30 minutes what's inside: - niche selection framework that finds profitable markets - research methods to become an expert in 30 minutes - content generation workflow for any niche you pick RT + reply 'NICHE' and i'll send you everything (must follow so i can dm)

i found a way to find winning niches for ai influencers that make money…

i killed 3 accounts before learning that some niches print money while others are dead on arrival

the difference has nothing to do with face quality or posting schedule - it's knowing which markets have demand, low competition, and actually buy products

i tested 20+ niches and built a system to identify winners fast, plus a research method that makes you an expert in any niche in 30 minutes

what's inside:
- niche selection framework that finds profitable markets
- research methods to become an expert in 30 minutes
- content generation workflow for any niche you pick

RT + reply 'NICHE' and i'll send you everything (must follow so i can dm)
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Niklas Henckell

Yurii Rebryk

@rebryk

8. Track the funnel, not likes Don’t be fooled by views/likes. Use UTM links to track the full funnel: view → click → signup → revenue (yeah, that is super challenging to do) We cut creators who overperform on views, but underdeliver on $$. Growth = measure what matters.

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Niklas Henckell

Mike Futia

@mikefutia

This Shopify brand is running 900+ AI-generated ads on Facebook 🤯 And they're publishing 20 new AI UGC ads every single day. I pulled their entire Facebook Ad Library and reverse-engineered their entire strategy. Perfect for DTC brands & media buyers who want to scale creative without hiring an army of UGC creators. Here's what makes this wild: Most brands struggle to produce 5-10 new creatives per month. This brand is pumping out 20 AI-generated ads PER DAY. They're using AI video tools to create testimonials, unboxings, demos & lifestyle shots at scale. And it's working. What I found in their ad account: → 900+ total ads live in their Facebook Ad Library → Consistent AI-generated videos across all creatives → Multiple hooks & angles tested daily → Same product, dozens of different scenarios → Clear patterns in what's getting spend I recorded a full Loom breakdown showing: → Which AI tools they're using → The exact creative patterns they're scaling → Hook structures they're testing → How they're maintaining brand consistency → How you can replicate it for your brand Want the full behind-the-scenes Loom breakdown? > Comment "ADS" > Like this post And I'll send over the Loom video (must be following so I can DM)

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