Alex Konrad
Founder and Editor of Upstarts Media
About
I’m the founder and editor of Upstarts Media, a new tech publication focused on the startup ecosystem, from inception through IPO. I founded Upstarts in February 2025 with the belief that startups are at their best when they challenge the status quo to achieve lasting impact. Upstarts will tell those stories, and more in-depth reporting about startups, their funders and the opportunities and challenges they face, through a twice-weekly newsletter hosted on Substack. Upstarts Media will also produce a video interview series, as well as community partnerships and high-touch events (underway soon). Expect an Upstarts podcast to come later in 2025. I was previously a senior editor at Forbes, where I spent 12 years covering startups and venture capital. I edited the Midas and Cloud 100 lists, and wrote 15+ cover stories on subjects including Microsoft CEO Satya Nadella, Canva founder Melanie Perkins, and Wiz CEO Assaf Rappaport, among others. My reporting on the Silicon Valley Bank crisis and generative AI boom won a SABEW Honorable Mention for ‘Best Body of Work’ in 2023.
Work Experience
Feb 2025 - Present (1y 9m)
Upstarts is a new tech media publication focused on the startup ecosystem, from inception through IPO.
Mar 2020 - Jan 2025 (4y 10m)
Overseeing cloud and venture capital coverage at Forbes.
Aug 2018 - Mar 2020 (1y 7m)
Covering tech for Forbes on the East Coast with a focus on venture capital, cloud and enterprise software. Editor of the Midas List, Midas List Europe, Cloud 100 list and 30 Under 30 for Venture Capital.
Apr 2013 - Aug 2018 (5y 4m)
NY technology writer for Forbes, covering tech, advertising, and everything Silicon Alley for print and web.

